ReviewFBI Exclusive - Email Marketing Services Review Part 3: Benchmark Email Marketing Service Review

When we are talking about benchmark, we may just mean the average level. Recently I have talked a lots on the importance of benchmark since it is very useful for the optimization operation.However, I would like to talk another Benchmark, which means Benchmark Email Marketing services. Some practical functions, like the option to create web forms like an opt-in page, running a SPAM check test to see if your campaign will be flagged as SPAM, creating an alias account to send your emails and a few minor email creation features,impress me a lot.

Ease of Use
Benchmark's web operating interface is very clean and simple. Benchmark includes the ability to build your campaigns at your own leisure, or if you select the “Create & Send My Campaign” link you can select to utilize “Quick Campaign” wizard.I especially liked the progress bar displayed in the center of the screen. It shows you what step you are on, and it makes it easy to navigate back to a step that you need to edit. Overall, the whole service is simple to use and doesn't require a lot of computer knowledge.

Template
There are 150+ free template in Benchmark Email Marketing platform. It is less than the other emails marketing services providers. So it should be rated as its disadvantages if you want to change your design very often.

Campaign & Reporting
How do you create email campaigns using Benchmark Email? Follow these steps:
Step1: Upload/create your email list
Step2: Use your template or choose a Benchmark template
Step3: Edit a template by adding images, copy, surveys and links
Step4: Schedule your email campaign by time and day
Step5: View your results online and in real time
It report system also give you a full statistics: Hard bounces/
Soft bounces/Click-throughs/Forwards /Unsubcribes.You can get detail of visitor's` actions for specific section.

Tracking and User Segmentation
In Benchmark`s system, email campaigns can be uniquely personalized to cater to each individual customer‘s needs and wants. Its real time reporting system can give you the first hand tracking data.

Special Features
Also Schedule and send campaigns function is very useful and can help you Schedule campaigns weeks in advance.You may schedule within 15 minute blocks, or create drip campaigns
Benchmark is really strict about the source of your lists. If you are importing your list from a previous source Benchmark needs to approve your list. Benchmark promises to have you list approved or denied within four hours.

Benchmark also realises lots of article on how to create a excellent Email Marketing Campaign.You can even send them email enquiry if you need special suggestion for your troubles. In the end, the prices is very competitive and attractive, isn`t it?